Marketing

Marketing Degrees: AA, BA, BS Careers: Advertising, international trade, consumer behavior, marketing research, sales, retailing Note: Internships are available through the Reeves School of Business. Special topic and independent studies courses are also available. Contact: James Marcin, ph. 910-630-7624, e-mail jmarcin@methodist.edu Marketing is the fusion of creativity and business, and is essential to the success of for-profit organizations, nonprofits, government initiatives, religious affiliates and even charities. As a marketer, you will find, develop and create different ways to educate and deliver products and services to consumers. As a marketing major, you will have the opportunity to study global marketing, e-commerce, advertising, consumer behavior, selling and data research. You can put your newfound knowledge into practice to help community agencies, local government or local businesses with their realworld marketing endeavors and projects. Health Care Administration Concentration Available as a concentration within accounting, business administration, financial economics and marketing Careers: Provider relations, medical group practice manager, public health worker, insurance group analyst, hospital administrator Note: Since 1994, the program has placed 98 percent of graduates within three months of graduation. Contact: Michael H. Sullivan, ph. 910-630-7591, e-mail mhsullivan@methodist.edu Driven by a philosophy of service to others, our Health Care Administration (HCA) program develops effective, humane and caring administrators for the health care field. Courses, experiences and assignments shape graduates who understand effective ways to manage health care organizations responsibly and compassionately. An accounting, business administration or marketing degree with a concentration in health care administration develops competency in leadership, strategic management, relationship management, resource management, functional management, stakeholder management and patientcare management. Our HCA program follows the Association of University Programs in Health Administration guidelines. Engage. Enrich. Empower. 41

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